MBA

MBA

The MBA programme offered by the Department of Business Management is a two-year full time Post Graduate programme that consists of four semesters covering 28 courses, with an average of 75 classes of 60 minutes each, assigned to each course.

The programme aims at moulding students into effective managers by providing them with courses reinforced with multi-faceted inputs of management education using state-of-the-art methods of training and active industry interface.

Selection Procedure

Candidates aspiring to join the MBA programme are required to appear for a state-wide Common Entrance Test [TS-ICET], which evaluates them on the basis of their analytical, quantitative and verbal skills. The admission is offered only to the top rankers amongst the 60, 000 odd candidates. The programme has been attracting, young and bright students of the state from varied academic streams like Engineering,

Commerce, Mathematical, Biological Sciences and Humanities.

Course Structure & Evaluation

The curriculum has been structured after an exhaustive analysis by experts from various academic and industrial fields. Each student majors in any two of the four fundamental areas viz., Finance, Human Resources Management, Marketing and Information Systems. Each specialised area has four elective papers.

Examinations are conducted at the end of each semester to assess the students' understanding in what has been taught and learnt during that particular semester period. A comprehensive viva-voce is conducted, at the end of each year.

Summer Project

As an integral part of the curriculum, every student takes up work on a project in an organisation with a view to facilitate complimentary learning and greater understanding of real life organisational situations. The duration of the training ranges from 6-8 weeks. The project guides from among the faculty and provide necessary guidance to the students. The projects are evaluated at the end of the fourth semester by a panel of external, internal and corporate examiners on the basis of a report, a presentation and a viva-voce.

The Curriculum

MBA (Day) Course Structure and Syllabus as Per CBCS Guidelines with Effect from the academic year 2021-22

MBA Year-I Semester I
Course Code Course Title Nature Credits HPW
(Theory+Tutorials)
(4+1)
Max Marks (CIE+SEE)
(20+80=100)
MB101 Management & Organizational
Behaviour
Core 5 5 20+80
MB102 Accounting for Management Core 5 5 20+80
MB103 Marketing Management Core 5 5 20+80
MB104 Statistics for Management Core 5 5 20+80
MB105 Economics for Managers Core 5 5 20+80
MB106 IT Applications for
Management
Core 5 5 20+80
MB107  Open Elective-I
a. Financial Markets and Services
b. Managerial Communication
Open Elective - I 5 5 20+80
MB108 * Computer Practical's Practical 2 2 25
Total credits at the end of Ist Semester 37 37 725
HPW Hours Per Week
CIE Continuous Internal Exam
SEE Semester End Exam
* Seminar should be evaluated for 100marks and it will be converted to Grade
MBA Year-I Semester II
Course Code Course Title Nature Credits HPW
(Theory+Tutorials)
(4+1)
Max Marks (CIE+SEE)
(20+80=100)
MB201 Human Resources
Management
Core 5 5 20+80
MB202 Financial Management Core 5 5 20+80
MB203 Operations Research Core 5 5 20+80
MB204 Entrepreneurship and
Development
Core 5 5 20+80
MB205 Business Research Methods Core 5 5 20+80
MB206 Business Law and Ethics Core 5 5 20+80
MB207 Open  Elective-II
a. Innovation Management
b. Customer Relationship Management
Open Elective- II 5 5 20+80
MB208 Seminar Presentation * --------- 2 2 Grade
Semester Credits 37 37 700
Total credits at the end of IInd Semester 74 74 1425
HPW Hours Per Week
CIE Continuous Internal Exam
SEE Semester End Exam
* Seminar should be evaluated for 100marks and it will be converted to Grade
MBA Year-II Semester-III
Course Code Course Title Nature Credits HPW
(Theory+Tutorials)
(4+1)
Max Marks (CIE+SEE) (20+80=100)
MB301 Operations Management Core 5 5 20+80
MB302 E- Business Core 5 5 20+80
MB303 Total Quality Management Core 5 5 20+80
MB304 Global Business Strategies Core 5 5 20+80
MB305 Discipline Specific Elective: DSE 10
(5)
(5)
(5)
(5)
(5)
(5)
(5)
(5)
10  
MB 305-F-I MB 305-F-II Finance:
Investment Management International Finance
  (5)
(5)
20+80
20+80
  Marketing:      
MB 305-M-I MB 305-M-II Marketing Engineering
Advertisement and Retail Management
  (5)
(5)
20+80
20+80
  Human Resources:      
MB 305-HR-I
MB 305-HR-II
Industrial Relations and Labour Laws
Organizational Development
  (5)
(5)
20+80
20+80
  Systems:      
MB 305-S-I Data Base Management Systems   (5) 20+20+60
(SEE=60)
        (CIE=20)
        (CLE=20)
MB 305-S-II Business Analytics   (5) 20+80
MB306 * Tutorials
Project work Synopsis
  2 2 Grade
Semester Credits 32 32 600
Total credits at the end of IIIrd Semester 106 106 2025
CIE Continuous Internal Exam
SEE Semester End Exam
CLE Computer Lab Exam
* Seminar should be evaluated for 100marks and it will be converted to Grade
MBA Year-II Semester-IV
Course Code Course Title Nature Credits HPW
(Theory+Tutorials)
(4+1)
Max Marks (CIE+SEE) (20+80=100)
MB401 Business Policy & Strategy Core 5 5 20+80
MB402 Business Intelligence Core 5 5 20+80
MB403 Supply Chain Management Core 5 5 20+80
MB404 Discipline Specific Elective: DSE 10 10  
  Finance:        
MB 404-F-I MB 404-F-II Financial Risk Management Banking and Insurance   (5)
(5)
(5)
(5)
20+80
20+80
  Marketing        
MB 404-M-I Buyer Behaviour   (5) (5) 20+80
MB 404-M-II Services and Digital
Marketing
  (5) (5) 20+80
  Human Resources        
MB 404-HR-I Leadership and Change Management   (5) (5) 20+80
MB 404-HR-II Performance Management   (5) (5) 20+80
  SYSTEMS        
MB 404-S-I Data Visualization   (5) (5) 20+20+60 (SEE=60)
          (CIE =20)
          (CLE=20)
MB 404-S-II Data Mining For Business   (5) (5) 20+80
MB405* Project Work ------ 2 2 Grade
MB406* Comprehensive Viva - Voce ------ 2 --- Grade
Semester Credits 29 27 500
Total credits at the end of IVth Semester 135 133 2525
Evaluation will be done for 100 marks
CIE Continuous Internal Exam
SEE Semester End Exam
CLE - Computer Lab Exam
* Seminar should be evaluated for 100marks and it will be converted to Grade

 

INFORMATION TECHNOLOGY FINANCE AND ACCOUNTING STRATEGIC
MANAGEMENT
MARKETING
* Introduction to Information Technology * Financial Accounting & Analysis * Principles of Marketing
*Management Information Systems * Financial Management * Marketing Research
* Knowledge Management
* Requirements Management
* RDBMS
* Management Accounting & Control
* Strategic Financial Decisions
* Financial Systems & Services
* Product Management
* Promotion & Distribution Management
* E-Business
*Software Metrics & Performance Management
* Security analysis & Portfolio Management
* International Finance
*Strategic Management * Consumer behaviour
* Services Marketing

Meet the Industry

To foster a closer relationship with the industry and to enable the students to keep abreast of the current practices of management, the department arranges a series of guest lectures and seminars every Saturday, given by Managers and Eminent Members of the Industry. The experience and knowledge that they share with the students provide a perfect supplement to the conventional academic education that the university provides.

List of Other Academic Seminars

Lekha Sista, MD, Careercommunity.com
Brig. Sharma
Mr Venkat Rao - IPS officer
Mr Moheet Nagrath - VP - Global HR, P&G

Industrial Tour

The Department organizes industrial tours which enable students to understand the realities of the shop floor. Besides visiting industrial establishments in the twin cities the students visited the Visakhapatnam Steel Plant.

WORKSHOPS

Our programme aims at achieving holistic personality development. Keeping this in view, a day-long workshop on enhancing creativity and problem solving was conducted by Dr. Mishra, Maharashtra, Industrial Trainer.

Co-Curricular Activities

The students participate in a variety of co-curricular activities including paper presentations, group discussions, management games and business quizzes.